The Minister of State for Care has officially kicked off a home care company’s latest campaign to encourage more people to consider a career in care.
MP Caroline Dinenage has pledged her support for the Home Instead Senior Care ‘You Can Care’ campaign which raises awareness of the opportunities to work in care and highlights how fulfilling a role it can be.
“Care work is a hugely rewarding career which has a real impact on people’s lives, supporting them to enjoy their later years,” she said.
“It’s great to see a home care business which is so passionate about helping older people age well. Quality care like this plays a crucial role in enabling older people to stay living healthily and happily at home for longer.”
Source: Minister launches social care recruitment campaign – but will it work? : Welfare Weekly
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I believe it is the rate of pay, for taking into account the responsibilities these care workers are required to undertake or should undertake, the pay does not match these responsibilities and should be based on the Living Wage, not the National Living Wage.
Also care workers are not only there for the elderly, but a range of other people, including persons with Learning Disabilities and/or Autism.